ABOUT US

HISTORY

1929

Our founder, Jose Maria Rovira-Viza, an immigrant from Spain, bought a small bakery in the heart of the city of Ponce, in the southern coast of Puerto Rico.

1937

His son, Jose Miguel, studied chemistry and turned the bakery into a small export soda cracker factory. (Curious fact: the term “export soda” was originated late 1800’s. Crackers were exported from the US to PR and all crates that arrived at port were printed with the word “Export”, hence Export Soda Crackers).

1947

Rovira Biscuit Corporation was registered in the Department of State and a new facility was built to comply with increasing demand.

1951

Rovira products begin being exported to United States and islands in the Caribbean.

1970

Rovira Export Soda crackers became #1 in the Puerto Rico market thanks to a loyal consumer base that preferred our crackers because…”Rovira crackers are more flavorful and more toasty!”

1985

Launch of the first Rovira Export Soda box packaging with individual foil packs.

2010

New facilities were built with an investment of $25 Million; 100,000 square feet of highly advanced machinery and technology for making crackers and tin cans as well.

2015

Rovira Biscuit Corporation products get Kosher certified.

2017

Rovira Biscuit Corporation is the only cracker manufacturer in the Caribbean, Central and South America certified SQF Level 3 making our brand synonymous with quality.